Privacy policy

Privacy Nutrition Label — App Data Schedule
Ex Model Co.
Last Updated: July 9, 2026

Ex Model Co.
1717 N STREET NW, SUITE 1
Washington, DC 20036
United States

This document is a prospective Privacy Nutrition Label prepared in the Apple App Privacy Details format and Google Play Data Safety format. It describes the categories of data that an Ex Model Co. mobile application may collect, whether such data is linked to the user, and whether it is used for tracking purposes. This schedule will be updated and finalized when an application is developed and submitted for distribution.

Related Legal Documents:

https://exmodelco.com/pages/privacy-nutrition-label

https://exmodelco.com/pages/dmca-policy

https://exmodelco.com/pages/accessibility

DATA COLLECTED — DETAILED SCHEDULE

CATEGORY: Contact Info
┌──────────────┬──────────────────────────────┬───────────┬──────────┐
│ Data Type │ Purpose │ Linked to │ Used for │
│ │ │ User? │ Tracking?│
├──────────────┼──────────────────────────────┼───────────┼──────────┤
│ Name │ Account creation, order │ Yes │ No │
│ │ fulfillment, customer support │ │ │
├──────────────┼──────────────────────────────┼───────────┼──────────┤
│ Email Address│ Account communications, │ Yes │ No │
│ │ order confirmation, marketing │ │ │
│ │ (with consent) │ │ │
├──────────────┼──────────────────────────────┼───────────┼──────────┤
│ Phone Number │ Customer support, order │ Yes │ No │
│ │ updates (optional) │ │ │
├──────────────┼──────────────────────────────┼───────────┼──────────┤
│ Physical │ Shipping, billing │ Yes │ No │
│ Address │ │ │ │
└──────────────┴──────────────────────────────┴───────────┴──────────┘

CATEGORY: User Content
┌──────────────┬──────────────────────────────┬───────────┬──────────┐
│ Data Type │ Purpose │ Linked to │ Used for │
│ │ │ User? │ Tracking?│
├──────────────┼──────────────────────────────┼───────────┼──────────┤
│ Photos/Videos│ Product reviews, testimonials,│ Yes │ No │
│ │ user-submitted content │ │ │
├──────────────┼──────────────────────────────┼───────────┼──────────┤
│ Customer │ Product feedback, support │ Yes │ No │
│ Support │ ticket resolution │ │ │
├──────────────┼──────────────────────────────┼───────────┼──────────┤
│ Product │ Community features, UGC │ Yes │ No │
│ Reviews │ display │ │ │
└──────────────┴──────────────────────────────┴───────────┴──────────┘

CATEGORY: Identifiers
┌──────────────┬──────────────────────────────┬───────────┬──────────┐
│ Data Type │ Purpose │ Linked to │ Used for │
│ │ │ User? │ Tracking?│
├──────────────┼──────────────────────────────┼───────────┼──────────┤
│ User ID │ Account management, │ Yes │ No │
│ │ personalization │ │ │
├──────────────┼──────────────────────────────┼───────────┼──────────┤
│ Device ID │ Analytics, app functionality │ No │ No │
└──────────────┴──────────────────────────────┴───────────┴──────────┘

CATEGORY: Usage Data
┌──────────────┬──────────────────────────────┬───────────┬──────────┐
│ Data Type │ Purpose │ Linked to │ Used for │
│ │ │ User? │ Tracking?│
├──────────────┼──────────────────────────────┼───────────┼──────────┤
│ Product │ Analytics, product │ No │ No │
│ Interaction │ improvement, UX optimization │ │ │
├──────────────┼──────────────────────────────┼───────────┼──────────┤
│ Purchase │ Order processing, history, │ Yes │ No │
│ History │ recommendations │ │ │
├──────────────┼──────────────────────────────┼───────────┼──────────┤
│ Advertising │ Marketing, ad personalization│ No │ Yes* │
│ Data │ (with opt-in consent) │ │ │
└──────────────┴──────────────────────────────┴───────────┴──────────┘

  • Advertising data is collected only with explicit user consent per App Tracking Transparency requirements.

CATEGORY: Location
┌──────────────┬──────────────────────────────┬───────────┬──────────┐
│ Data Type │ Purpose │ Linked to │ Used for │
│ │ │ User? │ Tracking?│
├──────────────┼──────────────────────────────┼───────────┼──────────┤
│ Approximate │ Content localization, │ No │ No │
│ Location │ shipping calculations │ │ │
└──────────────┴──────────────────────────────┴───────────┴──────────┘

CATEGORY: Diagnostics
┌──────────────┬──────────────────────────────┬───────────┬──────────┐
│ Data Type │ Purpose │ Linked to │ Used for │
│ │ │ User? │ Tracking?│
├──────────────┼──────────────────────────────┼───────────┼──────────┤
│ Crash Data │ App stability, bug fixes │ No │ No │
├──────────────┼──────────────────────────────┼───────────┼──────────┤
│ Performance │ App optimization, │ No │ No │
│ Data │ infrastructure improvement │ │ │
└──────────────┴──────────────────────────────┴───────────┴──────────┘

CATEGORY: Purchases
┌──────────────┬──────────────────────────────┬───────────┬──────────┐
│ Data Type │ Purpose │ Linked to │ Used for │
│ │ │ User? │ Tracking?│
├──────────────┼──────────────────────────────┼───────────┼──────────┤
│ Purchase │ Transaction processing, │ Yes │ No │
│ History │ receipts, refund management │ │ │
└──────────────┴──────────────────────────────┴───────────┴──────────┘

DATA NOT COLLECTED

Ex Model Co. does not collect the following categories of data:

  • Health & Fitness data
  • Financial information (credit card numbers are processed by third-party payment processors and are not stored by Ex Model Co.)
  • Sensitive information (racial/ethnic origin, religious beliefs, sexual orientation)
  • Contacts (device address book)
  • Browsing History
  • Search History
  • Emails or Text Messages
  • Sensitive Location (precise GPS)

THIRD-PARTY DATA SHARING

Ex Model Co. may share data with the following third-party service providers for the purposes described:

  • Payment processors (e.g., Shopify Payments, Stripe, Gumroad) — for transaction processing
  • Analytics providers — for app performance and usage analysis
  • Email/marketing platforms — for communications with user consent
  • Shipping carriers — for order fulfillment

These third parties are contractually obligated to maintain the confidentiality and security of any shared data and may not use it for any purpose other than the services provided to Ex Model Co.

DATA RETENTION

Ex Model Co. retains personal data only as long as necessary to fulfill the purposes described in this schedule, or as required by applicable law. Account data is retained until account deletion. Analytics data is retained for a period not exceeding 26 months.

DATA SECURITY

Ex Model Co. implements industry-standard technical and organizational measures to protect user data against unauthorized access, loss, or alteration, including encryption in transit and at rest.

CHANGES TO THIS SCHEDULE

This Privacy Nutrition Label will be updated to reflect any material changes in data collection practices. Users will be notified of changes through the application or website.

© 2026 Ex Model Co. All rights reserved. Unauthorized reproduction or distribution is strictly prohibited.